All work
Making Parenting Content That Builds Trust View on Instagram
Instagram Reels

Digital Harvest (Janet Hospitals)

Published 27 June 2026

Per-video performance

Making Parenting Content That Builds Trust

A practical healthcare reel created for new fathers, highlighting 5 simple hygiene habits to follow before handling a newborn. The content combines useful parenting advice with an emotional responsibility-led message. Designed to educate, build trust, and drive engagement for a healthcare brand.

Healthcare Marketing 9:16 vertical Founder led UGC style On location

132.5K

Views

117.9K

Reach

2.5K

Likes

5.7K

Shares

731

Saves

3

Comments

Making Parenting Content That Builds Trust

01 — Engagement

How this film performed

Watch behaviour and interaction, as the platform reported them.

Engagement rate

Likes 2.5K
Saves 731
Comments 3
Shares 5.7K

11.4s

Avg. watch duration

02 — The work

What we created

Content type
Healthcare Marketing
Format
9:16 vertical
Platform
Instagram Reels

One of Digital Harvest (Janet Hospitals)'s highest-performing pieces of content.

132.5K

Views

117.9K reach

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